Day 41 - Keep a Child Alive

It seemed like the strangest campaign.  Kim Kardashian in a coffin, holding her pda.  http://creativity-online.com/work/keep-a-child-alive-kim-kardashian-is-dead/21933  It was dead along with her.  The power would come back on, once $1,000,000 was raised to fight HIV/AIDS in India and Africa.  Everyone knows that Kim, her sister Khloe, Alicia Keys, Lady Gaga, Justin Timberlake and others couldn't live without their portable devices and they, along with Kim, were, temporarily, dead.   This was Keep a Child Alive for World AIDS Day.  No matter how unusual was the fundraiser or creative was the campaign, the message was the same.  THERE ARE STILL NEW CASES OF HIV/AIDS EVERY DAY IN THE WORLD.  I did my part to keep a child alive.  More than $1,000,000 was raised.